Monday, 13 September 2010

Eureco kits out Richard Branson's award winning Superyacht

Did you see Richard Branson on the X Factor last night? The female under 25 contestants went to Richard's private Necker Island, and he helped Natalie Imbruglia narrow the playing field.

So why is Eureco talking about this? What's the link between Eureco and Richard Branson?


Sir Richard is just another happy Eureco customer...

When Branson is cruising around the Caribbean, he uses his $30 million superyacht the Necker Belle for transport.

The Necker Belle is kitted out with Eureco's plush bamboo towels. When the boat was undergoing a refit last year, Eureco was approached to supply the towels, because they fit the criteria for being both eco and luxurious.

“Sustainable materials where used everywhere possible during the refit of the Necker Belle. It was difficult to find an eco-friendly collection of towels that also met our requirements for 6 star total luxury. We were absolutely thrilled when we found Eureco’s collection of luxury bamboo bath towels. 6 months on, they get so much use, they are still lovely and soft and they still look absolutely beautiful.” ~Suzanne Tobin – Chief Stewardess – Necker Belle.

The Necker Belle is used by Branson all over the world, and is chartered by guests at Virgin Limited Edition, Sir Richard Branson’s collection of award-winning retreats in the Caribbean.

To top it all off, the Necker Belle won the Best Refitted Yacht at the World Superyacht Awards 2010

We've found this video of the yacht in action, as seen on Oprah.

Could that be a Eureco bamboo towel laid out in the cabin? Or maybe just a throw...



Thursday, 9 September 2010

It's our birthday and you get the presents!


Yes, that's right, Eureco's online store is turning one and we are slashing prices across the entire range as a birthday gift for all our customers!

We believe birthDAYS are too short so we are celebrating for the whole month of September. That means 20% off everything for the whole month. We reckon if the queen can pick and choose when her birthday is celebrated, so can we.

We have made it very easy for you, and already marked products down by 20% on the collections page. So you won't have any surprises at the check out and don't have to multiply the price by 0.2... Which is handy if maths isn't your thing. Here are some calculations I prepared earlier:

Bamboo bath towels
now only $55.20
Organic cotton bath towels now only $38.40 from
Bamboo bath robes now only $176 marked down from $220
Bamboo kids towels now only $27.20

That's not all, there are also savings on:
  • Bamboo facewashers, bamboo hand towels, bamboo bath sheets, bamboo bath mats
  • Organic cotton wash mitts, organic cotton hand towels, organic cotton bath sheets, organic cotton bath mats
  • Kids bamboo hooded towels, kids bamboo bath robes

What are you waiting for? Start celebrating!

Friday, 27 August 2010

Happy Father's Day!


Better than a bunnings voucher, buy dad a bamboo bath robe for Father's Day! Especially as Eureco is offering 25% off bamboo robes, just for your gift buying needs.

Are you sick of getting the same old thing for dad every year? Has he got an overflowing sock drawer, far too many ties and can't get him chocolate because his cardiologist has forbidden it?

You could always get him a bottle of red... but that will be gone before you can say ''happy father's day dad" and no lasting memories of a great gift. Quite the opposite actually.

Eureco has the solution. Bamboo bath robes are eco-friendly, and dad can use it EVERY DAY. He can be reminded of how good a son or daughter you are every time he puts it on. He could even drink the aforementioned bottle of red on the couch all snug in his... bamboo robe. (Don't even think about getting dad a snuggy, those things are NOT cool.)

So to save time this Father's Day go straight here and order dad a robe. Order one for yourself too if you like. 25% off means that robes are now $165 instead of $220. That's a bargain!

Don't forget to order before 3pm Wednesday the 1st of September to ensure on time delivery to you or dad by Father's Day. If you are running late with your Father's Day gift our offer ends on midnight on Sunday the 5th of September - so don't miss out.

Wednesday, 25 August 2010

Organic Expo Post Mortem

I was going to say Eureco merely survived the Organic Expo and Green show held last weekend at the Sydney Convention Centre. But the truth is that Eureco were an outstanding success!

Thursday saw us haul the stand mock up from the Bolton living room into the Convention Centre, only to discover upon arrival that they had not fully laid the floor in our stand. By the time we had picked up printing, afternoon tea and another van load the floor was done, thank goodness!


Fixing our floor!

Worth mentioning for Thursday was how great we all looked in our high visibility orange fluro vests! We also met neighbouring stand holders Will, with his business Every Man Jack as well as Erik and his deliciously masochistic Swedish Healing Mats.


The bump-in team


Friday was the first day of the show, and we arrived early to put the finishing touches on our stand. (The stand looked amazing, by the way). Being trade and media day, we were pleased to chat to lots of prospective Eureco stockists and other interested people.


Our fantastic stand set up

On Saturday the expo was open to the public... and the public came. I arrived 5 minutes before the doors opened and had to fight my way through to the entrance -the public were keen!


Megan and Hen

Saturday also saw the launch of "Robe Girl" or Hen, if we reveal her actual name. Swathed in a purple (nocturne) coloured bamboo robe, Hen wandered around the expo handing out Eureco leaflets and generally attracting all kinds of attention. She overheard this conversation between two expo visitors:

Girl 1: "Oh my god, have you touched her robe yet?"

Girl2: "No."

Girl 1: "I touched it earlier and it feels amazing."

It sounded funnier when Hen recounted the dialogue, maybe I'm missing something. Anyway, Hen did a fantastic job, as many people approached the stand after meeting Robe Girl and being informed about how great bamboo robes and towels were!


Frances and "The Girls"


Just as the expo was about to close on Saturday evening, the organisers told us that the Channel 7 program Weekend Sunrise would be broadcasting live from the expo the next morning. From 7am.

So at 8am on Sunday I, (that is, MEGAN) was at the expo, taking one for the Eureco team. I thought the Swedish Healing Mat people would attract attention of the TV crew, so I put on Hen's robe and took on the role of Robe Girl for the morning, waiting for the action to come to me. However, despite their charms the Swedes didn't get the crew over to their stand and we had to settle for 3 seconds of fame along with all the other stand holders. Yes, I was on Sunrise, telling the nation about Eureco. I thought I was safe, no one I knew would be up at that hour on a Sunday... I was wrong.

My personal camera shyness and early morning issues aside, having Sunrise at the Expo achieved an overwhelmingly popular response, as Sunday's crowds were a force to be reckoned with. We changed our promo and offered 20% off across the board for the last day of the expo, which proved very popular with the punters.


Frances with her pink towels


Hen aka Robe Girl had a run in with security, as a result of certain inter-stand rivalry fuelled by ugly jealousy (theirs, not ours). So she was relegated back to the ranch for the afternoon, which was great as she stepped up and processed sales along with the rest of us!

Every day of the Expo we ran a competition from our stand, where people signing up to our newsletter could go into the draw to win a bamboo towel bundle. Here are the three lucky winners:
Day 1 ~ M. Knowles, Russellvale NSW
Day 2 ~ N. Hargrave, Maroubra NSW
Day 3 ~ S. Rees, Point Piper, NSW
Look out for your prize in the mail!


And the winner is...?


So that was the end of a successful Organic Expo, and our hot trade show debut! On behalf of Frances, many, many thanks go out to the Eureco family, whose generous help and support made Eureco's expo debut the success that it was. Thanks not only for the help getting Eureco physically in and out of the expo, but for the 6 weeks of mania preceding it.
Thanks to Graham, Amy, Sophie, Mum Bolton, Kathy and Hen.


Wednesday, 18 August 2010

Organic Expo Madness!


We are crazily busy preparing for the Organic Expo where we will make our stunning expo debut this Friday 20th August at the Sydney Convention Centre. The expo is open to the public over the weekend (Sat 21-Sun 22) and we want to see you there!!!

Despite the stress and craziness, the Eureco stand is set to be a haven of peace, pampering and tranquility... (yep, I have seen the stand in dress rehearsal glory and it's awesome).

At the expo the Eureco team will be featuring a special guest robe rover ready to wow the expo by wearing a gorgeous bamboo robe. She's eco, she's sexy, and she is ready to meet YOU!

You wouldn't want to miss the Organic Expo because there you can sign up to our soon to be launched email newsletter, and AT THE SAME TIME you will automatically be entered into our Expo competition to win a fantastic Eureco gift bundle worth over $200! We have three gift bundles to give away, and the winner will be drawn each day of the expo at 5pm.

Plus, if you spend $150 at the Eureco stand at the Organic Expo you will receive a free land towel worth $34! What's even better, is that if you spend $300, you will receive a free bath towel worth $69!

See you there!